PLEASE NOTE: Voting for the first round has now closed.
For instructions on how to enter the second round please refer to the following documents.
Round 2: Guide to winning a Cog
Round 2: Guidelines on categories
Round 2: Against all odds entry form
Round 2: Innovation in client services entry form
Round 2: Demonstration of creativity and…entry form
ROUND ONE: Notes on scoring and voting
- You cannot vote for yourselves or for another company owned by the same organisation. Service companies can vote for other service companies operating in a different sector
- The company you vote for must have delivered work for you in the past two years
- The company you vote for must have delivered work that was directly involved in a marketing related initiative
- There is only one voting form per person, but you can vote for your top three choices in as many categories as you wish. Please don't multiple vote, we will find out!
- The closing date for first round votes is July 8th 2011
- Following the first round of voting all nominated companies will be asked to submit an entry form that will enhance their score. This will be judged by a select panel from the Institute of Promotional Marketing
Points will be allocated in the following:
First round of voting, per category:
- The highest number of individual votes receives 70 points
- The second highest number of individual votes receives 60 points
- The third highest number of individual votes receives 50 points
- The fourth highest number of individual votes receives 40 points
- The fifth highest number of individual votes receives 30 points
- Any company that receives a legitimate vote receives 15 points
ROUND TWO: judging
All submissions will be judged in the following areas with a score of 1 to 15. 1 being the lowest and 15 the highest.
- A clear demonstration of creativity and strategic thinking
- Innovation in client services
- Against all odds. Please give an example where your company has delivered outstanding service in difficult circumstances
- The deadline for enteries in the second round is 5th August
For instructions on how to enter the second round please refer to the following documents.
Round 2: Guide to winning a Cog
Round 2: Guidelines on categories
The Judges:
- Bob Suppiah, Director of Promotions and Partnership Marketing, BSkyB
- Clive Mishon, Deputy Chairman, The Pulse Group
- Nic Sanders, Head of Account Management, Wax Communications
- Nick Smith, Head of Large Customer Marketing, Royal Mail
- Chris Combemale, Executive Director, DMA
- Jon Mew, Director of Mobile and Operations, iab
- Nick Myers, Managing Director, JPMH
Please note that any reference to specific clients will be confidential and not be known outside the panel of judges. All judges will sign a confidentiality agreement.
